Creatives' Corner

Hi guys!! It's another great and 'color-full' day for learning again. How has the week been? I trust it has been a blessing? So, we talked about colors Blue , Red and Black in the last post. Do you still remember the meaning of your colors? Well you can still check it out. So, let's talk about the last set of colors today! Let's make the day 'color-full!' White Having your best color as white means you are neat and immaculate in your appearance and also in the presentation of your home, car and everything you own. You have very high standards of cleanliness and hygiene and you expect every other person to understand and adhere to your high standards. You appreciate order and simple elegance. Your taste is refined and you enjoy things that are well crafted and beautiful. You have a special interest in finding treasures in the most unexpected places. You are particular and have very high expectations for yourself and others. Wow! Maybe I should pick white as...

Hi guys! It’s another great day today and it’s good to be back. We started meaning of colours last week and I talked about Yellow , Green and Purple . I hope we were able to learn something new about our colors. We will be looking at colors Black, Red and Blue today. So, let’s go! Black Black, I would say is the most common color, we see it everywhere. Do you know that wearing a black suit or a dress can make you look thinner? Here is something I found about you who have black as your best color, you are non-emotional, conservative, independent, strong willed, determined to be in control of yourself and situations. You may be too serious and intimidating to your friends, you can be a dictator too. Is black your best color? Okay, let’s consider those things that black represents. Black represents power, elegance, formality, death, evil, fear, negativity, strength, authority, prestige, mystery, sophistication and seriousness. In heraldry, black means grief. Black gives the feeling o...

  Hello Business owners! Do you know that the use of colors for your logo can actually highlight the strength of your business and help you to attract the right customers? Your use of colors also help your target market to perceive you in the right way. This is why you have to be careful and knowledgeable when choosing your brand color. Dear Designer! Do you know you have to know your colors and their meanings before you can advise your client on making the right choice of their brand color? Color is a property of light which the eyes can be more attracted to since the eyes absorb light.  Do you remember that I mentioned in my 11th post – The Design brief (you can get to read it  here ) that a client should have adjectives that he wants to use to portray his business? These adjectives can help a designer to decide which colour to use for the logo, so as to portray the business rightly to its target market. So, let’s talk about meaning of these colors step by step. Please ...

At a time in my life, when I just started designing, I had some issues with these 4, it was either I didn’t kern where I was meant to or I put too much letter spacing. Something will always be wrong. After I got a hang of it, through a friend then, I then realised that I wasn’t the only one who had that issue as a new designer. Some don’t even know what they mean. I had even forgotten about the whole thing until recently that I noticed it in a friend/student’s designs. This has made me come back to it again. So, why not let’s talk about it. What is Tracking and kerning? Tracking also known as letter spacing means loosening or tightening a selected block of text while  kerning  is the process of adding or subtracting space between specific pairs of characters. Notice that they are both a two-way thing. Loosening or tightening for tracking and adding or subtracting for kerning. I know this definition might still seem ambiguous, so let’s try and break it down. Kerning ...

Does seeing the topic make you feel like, ‘Yes I have the answer to the question in my heart’? Well I am glad it does. I will be trying my possible best to answer the question though I am not sure how it is framed in your mind. But mind you, I won’t be telling you how much to price your clients, I will only be opening your eyes to see what should influence your pricing. Okay, let’s go! Let’s look at what pricing means first of all. I would say it means PLACING A VALUE ON SOMETHING – A PRODUCT OR A SERVICE. This means that my service as a graphic designer should have a value placed on it which will compel people to pay for my time and resources. I spend time in working, I use light, I use my laptop, I use my notepad, my pencil, my mouse, my brain, my strength, and I eat! All these I believe, should be compensated for in pricing. When you get a client who is ready to do a job with you, what are the things that should influence your pricing the client? Let’s look at them. The first I ...